The Buffalo Chicken Wing Council and Wingstop Restaurants Partner to Support America’s Food Banks
Give Back to Those in Need by Joining America’s Greatest Chicken Wing Party
Buffalo, NY— October 14, 2020—The Buffalo Chicken Wing Council (BCWC) has teamed up with Wingstop Restaurants Inc. to support local food banks across the country. As the coronavirus pandemic has raged on, more and more Americans have become dependent on local food banks. In an effort to increase support and re-fill pantry shelves, Wingstop and BCWC are launching “America’s Greatest Chicken Wing Party” during the month of October, duly appointed as National Chicken Wing Month.
“America’s Greatest Chicken Wing Party” celebrates the iconic chicken wing while giving back to those in need. According to the Wall Street Journal, “Food banks are struggling with a surge in demand and a decline in resources in volunteers” and NPR recently reported that “Nearly 1 in 4 households have experienced food insecurity this year.”
The month-long celebration invites chicken wing eateries nationwide to encourage their customers to create a fundraiser centered around watching their favorite college or professional football team in October, with all of the funds going to their local food bank. The Buffalo Chicken Wing Council and Wingstop also emphasize that fans be smart and stay safe, asking that fundraisers respect social distancing and health regulations as mandated by their local health authorities.
“With more than 1,400 locations worldwide and a reputation as the wing experts, Wingstop was our logical partner to help in the fight against hunger. The opportunity to join forces to help feed those in need was a no brainer for us,” said BCWC Chairman and Buffalo “Wing King” Drew Cerza.
With college and NFL stadiums either banning or limiting fans, tailgating has taken a backseat to “home-gating.” Takeout and delivery are safe alternatives to traditional tailgating and offer the dual benefit of supporting local restaurants and food banks, both of whom have been economically impacted by the pandemic.
“Our delivery business model was built for this. Keeping our team and customers safe on game day is our top focus as they cheer on their favorite team. Our mission is to serve the world flavor, so it’s a win-win to partner with the BCWC on America’s Greatest Chicken Wing Party,” say Wingstop officials.
Cerza, known as the “Wing King,” is the brainchild behind the annual National Buffalo Wing Festival. The festival, held on Labor Day weekend in Buffalo, NY, celebrates the birthplace of the original Buffalo wing and began as a fundraiser for the Food Bank of Western New York. Today, it draws upwards of 50,000 people who come from all fifty states to pay homage to America’s most popular tailgate item. Due to the pandemic, the festival was cancelled for the first time in its 18-year history.
“Even though we couldn’t celebrate the festival in person this year, I was committed to continuing to support our local food bank,” said Cerza. “But hunger impacts every community—this year more than ever—so we need help. This October, celebrate your favorite team responsibly with a Chicken Wing Party that’s delicious and safe, and while doing so, support the local restaurants and food banks that need you.”
Participants are encouraged to share photos and the name of the restaurant and food pantry they are supporting using the hashtag #WingParty2020.
To participate, fans can go to Chickenwingusa.com to find all the information they will need for America’s Greatest Chicken Wing Party, including a link to their local Food Bank.
About the Buffalo Chicken Wing Council
The Buffalo Chicken Wing Council is the governing body that supports the annual National Buffalo Wing Festival, held on Labor Day weekend in Buffalo, NY. Its mission is to promote the consumption of chicken wings as one of America’s favorite iconic delicacies enjoyed by foodies all over the World and supports all entities and organizations involved in the production, distribution, sales and consumption of wings. The council also strives to grow the industry as a whole and create events to increase the popularity and celebration of chicken wings. The Council also serves as the Oversight Committee for National Chicken Wing Month.
About Wingstop Restaurants Inc.
Founded in 1994 and headquartered in Dallas, TX, Wingstop Inc. (NASDAQ: WING) operates and franchises over 1,400 locations worldwide. The Wing Experts are dedicated to Serving the World Flavor through an unparalleled guest experience and offering of classic wings, boneless wings and tenders, always cooked to order and hand-sauced-and-tossed in fans’ choice of 11 bold, distinctive flavors. Wingstop’s menu also features signature sides including fresh-cut, seasoned fries and freshly-made ranch and bleu cheese dips.
In 2019, Wingstop’s system-wide sales increased 20.1% year-over-year to $1.5 billion, marking the 16th consecutive year of same store sales growth, and Wingstop achieved over 400% shareholder return since its 2015 initial public offering. With a vision of becoming a Top 10 Global Restaurant Brand, its system is comprised of independent franchisees, or brand partners, who account for more than 98% of Wingstop’s total restaurant count of 1,436 as of June 27, 2020. In February 2019, the Company launched its new tagline and creative campaign “Where Flavor Gets Its Wings” and continued the rollout of national delivery. During the fiscal quarter ended June 27, 2020, Wingstop generated 63.7% of sales via digital channels including Wingstop.com and the Wingstop app. The Company has been ranked on Franchise Business Review’s “Top 30 Food and Beverage Franchises” (2019), Fast Casual’s “Movers & Shakers” (2019), QSR Magazine’s “The Industry’s 9 Best Franchise Deals” (2019) and “The QSR Top 50” (2019) for limited-service restaurants in the U.S.
For more information visit www.wingstop.com or www.wingstop.com/own-a-wingstop and follow @Wingstop on Twitter and Instagram and at Facebook.com/Wingstop. Learn more about Wingstop’s involvement in its local communities at www.wingstopcharities.org.